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Will never let you go this time (ooh)I said, ooh, I’m blinded by the lights I can never say it on the phone (say it on the phone) Oh, when I’m like this, you’re the one I trustI’m just walking by to let you know (by to let you know) So I hit the road in overdrive, baby, ohThe city’s cold and empty (oh) ‘Cause I can see the sun light up the sky Oh, when I’m like this, you’re the one I trust No, I can’t sleep until I feel your touch I can’t see clearly when you’re goneI said, ooh, I’m blinded by the lights Instead the campaign has frequently put both Manzoor and Chadha in the spotlight.You can turn me on with just a touch, babyI look around and But his presence looms over everything, thanks to the generous use of his music and the all around love for him shown in featurettes and elsewhere. Springsteen hasn’t taken as active a role in the campaign as Elton John did for Rocketman or the members of Queen for Bohemian Rhapsody, popping up only at key moments. Instead of being an authorized biopic, what’s sold through the campaign is a more personal story of how the world can change when you find music that connects with you on a personal level. Like many recent movies centered around classic rockers, this one arrives in theaters with the endorsement of the subject himself.
#ELTON JOHN BLINDED BY THE LIGHT MOVIE#
hosted a screening of the movie in New York for Twitter employees, specifically those of Asian descent.Ī featurette released at the end of July followed Manzoor’s journey from writing the book to seeing the movie produced and more, including how he and Chadha kind of stumbled in to getting Springsteen’s permission to move forward. Manzoor had previously been part of the press tour for the film along with other aspects of the campaign, often along with Chadha.Īt about the same time Warner Bros. Also in attendance was Sarfraz Manzoor, on whose memoir the movie is based. Earlier this week he released the audio for “ I’ll Stand By You,” also off the movie’s soundtrack.Īsbury Park, NJ hosted the movie’s premiere last week, with Springsteen joining the cast and crew on the red carpet and later performing at the afterparty.
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Springsteen later released an audio-only YouTube video of him performing “The Promised Land,” one of the songs on that soundtrack. In early July, the movie’s soundtrack listing was revealed, showing the album was filled with Springsteen classics along with some previously unreleased songs, virtually guaranteeing it will be sought after by fans. Director Gurinder Chadha appeared in a special video for Artisan Films. The movie was one of those included in AMC’s recently unveiled Artisan Films venture, with the trailer - at least when it’s shown on AMC screens - included in the logo for that program. Viewers that have watched Bruce Springsteen videos on YouTube in the last month may have seen pre-roll videos and banner ads for the film, a targeting decision that makes sense. The film’s appearance during WB’s CinemaCon presentation in April kept the positive momentum going, as well as revealing the end credits would feature an unreleased Springsteen song originally composed for a Harry Potter film years ago. Ultimately it wound up being one of the biggest deals to come out of the event. Springsteen being in attendance along with the cast and crew didn’t hurt, of course. New Line moved quickly to pick up distribution rights for $15 million while the movie was still at Sundance earlier this year, after a screening that garnered a good amount of positive buzz.